Steve
Stage-hosting humanoid robot by Jan De Coster
Contact for pricing
Steve is a humanoid robot created by Belgian designer Jan De Coster, built to feel at home on a stage and among people. He was named after the actor Steve McQueen and conceived as an expressive character rather than a human imitator. Steve was commissioned by the Belgian cinema-advertising company Brightfish to host events and front promotional campaigns in movie theaters.
Released: 2015
RoboZaps evaluation note
Buyer-side view of Steve
RoboZaps reviews Steve as part of a broader robot shortlist, not as a single-vendor pitch. Buyers should compare availability, deployment maturity, support terms, integration work, and total cost before committing.
- Spec sources
- 0 linked
- Last verified
- Not verified
- Availability
- announced
- Support caveat
- Verify local training, maintenance, parts, and uptime terms.
Best fit
Teams that need to compare Steve against otherhumanoids options with deployment readiness, commercial terms, and support assumptions made explicit.
Not best fit
Buyers who need a guaranteed off-the-shelf deployment before confirming current availability, integrator coverage, site readiness, and post-sale support ownership.
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Overview
Steve is a humanoid robot designed and built by Jan De Coster, a Belgian designer who works on embodied AI and human-robot interaction. Conceived in the spring of 2013 and named after the actor Steve McQueen, Steve was created to be a robot that feels at home on a stage and between people, standing a little taller than the average person.
The concept came to life as a commission for Brightfish, a Belgian cinema-advertising company, with production support from FablabXL and Robovision. Steve effectively became a Brightfish figure, scheduled to spearhead several campaigns in movie theaters in Belgium.
Rather than a commercial product or a technical tool, Steve is a custom-built character meant to evoke curiosity and connection. It serves as a public-facing performer that combines technological intrigue with artistic storytelling at events and campaigns.
Key Features
- Expressive, minimalist humanoid form designed as a stage character rather than a human imitator
- Built to host and interact with audiences, including interviewing people on and off stage
- Commissioned and deployed by the Belgian company Brightfish for cinema-advertising campaigns
- Created with production support from FablabXL and Robovision
Specifications
Mechanics
| Locomotion | Bipedal |
Performance
| Max Speed | 2.2 m/s |
Physical
| Weight | 140 kg |
| Height | 210 mm |
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